The Turnaround of Ispat Imexsa

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Case Details:

Case Code : BSTA007
Case Length : 11 Pages
Period : 1992 - 2003
Pub Date : 2005
Teaching Note :Not Available
Organization : Ispat; Imexsa
Industry : Steel
Countries : Mexico

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This case study was compiled from published sources, and is intended to be used as a basis for class discussion. It is not intended to illustrate either effective or ineffective handling of a management situation. Nor is it a primary information source.

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Excerpts

The Acquisition

Taking note of Ispat's turnaround of operations in Trinidad, the Mexican government invited Ispat to join two other steel companies in bidding for Sicartsa, which was Mexico's largest steel producer and slab exporter...

Business Strategy | Case Study in Management, Operations, Strategies, Business Strategy, Case Studies

The Turnaround

When Ispat took control of Imexsa in January 1992, the steel industry was in the midst of a global recession. Ispat had to briefly shut down the furnaces because "there were no orders for the steel and no place to store the finished slabs". Despite the shut-down, Imexsa laid off only 70 employees-30 fewer than the agreed-upon limit. It later went on to hire 270 employees...

Looking Ahead

In the late 1980s and early 1990s, Mittal had grown from a single-site wire-rod producer on the fringes of the Asian market to a leading multinational steelmaker. By 1996, Ispat was producing 8.8 million tons of crude steel and 4.6 million tons of DRI. The 14th-largest steelmaker in the world, he had been chosen steelmaker of the Year for 1996...

Exhibits

Exhibit 1: Mittal Steel
Exhibit 2: Global Steel Companies (Market Capitlisation)
Exhibit 3: Ispat International Financial Highlights, 1992-97
Exhibit 4: About Imexsa
Exhibit 5: Ispat International Financial Highlights, 1992-97
Exhibit 6: Subsidiaries and Joint Ventures
Exhibit 7: Ispat's Financials
Exhibit 8: Twenty years from Indonesia to Ireland

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